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"Don
McCauley is a rarity in the world of marketing and public relations.
He's the real deal - when he says he'll do something, consider it done.
He pulls no punches, and isn't at all hesitant to share the wealth of
knowledge he's gained over the years.
He's offered invaluable help and support in my
ongoing
endeavor to market my books and workshops. What's even better is his
sense of humor. I love working with this guy!"
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Should I Consider Partnering With The Free Publicity Focus Group?
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We
bring over 30 years of marketing experience to the table for
our
clients. We make no assumptions regarding the needs of our potential
new clients, as each and every situation is different and requires a
highly targeted and specialized strategy.
Typically,
the first question you will want to ask is 'It this right for me?" For
the purpose of providing some general
guidelines, and to help you make your decision, we can offer the
following information.
We
work
exclusively with two types of businesses - professional service
businesses and those who directly market products online or through
retail outlets.
Professional
Service Businesses
We
can be
of service if you are a professional service provider. These types of
businesses include, but are not limited to:
Authors
Coaches
Doctors
Attorneys
Accountants
Web
Design
Professionals
Direct
Service Providers
Consultants
Publishers of print magazines and newspapers
Other
Service Professionals
It
goes
without saying that many businesses fit this very broad and
general profile
Direct
Marketers - Products
Direct
and/or electronic marketing of physical products.
Number
of Employees
Typically
our clients have between 1 and 250 employees.
Marketing
Budget
Typically
our clients have from $100 - $10,000 per month set aside as a marketing
budget.
Ask
Yourself These Key Questions:
Are
you new
in business and need good advice on how to market your product or
service?
Do you have experience but realize your results are not what you might
like?
Do
you
believe you could be doing better?
Have you had little formal training or experience in marketing services
or products?
Are
you
unsure about what might be the best way to start?
Are you tired of trying to 'figure it out"?
Do you have no idea how to develop and implement a working marketing
plan?
Are
you
'technologically challenged'?
Are you 'worried' about your marketing results?
Are
you
losing clients to the 'competition'?
Have you 'tried everything' but still not gotten good results?
Have
your
current marketing methods stopped working?
Are you unhappy with the results of your marketing/publicity efforts to
date?
Do
you
really need more customers or clients?
Do you dislike marketing?
Would you prefer to have someone do your marketing/publicity for you?
Do you feel capable of 'doing it yourself', but just need a second
opinion?
Do you have a great idea, but feel unsure as to whether or not it is
'marketable'?
If
you answered 'yes' to any of the above questions, it is possible that
we may be able to be of service to you and your company.
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