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    <title>Free Publicity Focus Group</title>
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    <description>Podcast from the Free Publicity Focus Group - one of the world's top ranked marketing and publicity firms</description>
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    <pubDate>Tue, 06 Dec 2011 11:44:40 GMT</pubDate>
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    <itunes:author>Free Publicity Focus Group</itunes:author>
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      <itunes:name>Don McCauley</itunes:name>
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    <itunes:subtitle>Strategies For Successful Internet Marketing</itunes:subtitle>
    <itunes:summary>Marketing tips, ideas and strategies presented by The Free Publicity Focus Group, one of the world's most highly ranked marketing and publicity firms</itunes:summary>
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      <title>Websites For Authors</title>
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      <description>Author websites are the most important component in the author's marketing toolkit. 

A website is a website is a website. These days anyone can put up a website. Simple websites that have been thrown up to create presence on the Internet are just that - simple websites. An effective book marketing website however is a work of art. A good author website produces results. But the best looking websites are not necessarily the best results producing websites

If your author website is not producing the sales you hoped for, there is something wrong in your design or approach. Figuring out WHAT is wrong can be an overwhelming challenge for some people. However, it's actually quite easy if you understand how an effective author website produces book marketing results.</description>
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      <itunes:author>Don McCauley</itunes:author>
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      <itunes:keywords>websites for authors, author websites, simple websites, books, marketing, book marketing, how to, book marketing strategy, strategic marketing</itunes:keywords>
      <itunes:subtitle>Websites for authors - how to create an effective author website</itunes:subtitle>
      <itunes:summary>Author websites are the most important component in the author's marketing toolkit. 

A website is a website is a website. These days anyone can put up a website. Simple websites that have been thrown up to create presence on the Internet are just that - simple websites. An effective book marketing website however is a work of art. A good author website produces results. But the best looking websites are not necessarily the best results producing websites

If your author website is not producing the sales you hoped for, there is something wrong in your design or approach. Figuring out WHAT is wrong can be an overwhelming challenge for some people. However, it's actually quite easy if you understand how an effective author website produces book marketing results.</itunes:summary>
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      <title>Top Ten Reasons Why Your Book Marketing Strategy Is Not Working</title>
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      <description>Do you wonder why your book marketing strategy is not producing the book sales you hoped for? Learn how to achieve better results by using free publicity resources to create marketing and publicity campaigns for little or no money</description>
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      <itunes:keywords>book, marketing strategy, marketing ideas, book sales, marketing concepts, strategic marketing, marketing strategy, marketing books,marketing books, marketing tips</itunes:keywords>
      <itunes:subtitle>Increase your book marketing results today</itunes:subtitle>
      <itunes:summary>Do you wonder why your book marketing strategy is not producing the book sales you hoped for? Learn the top ten reasons why your book marketing strategy is not working and discover how to achieve better results</itunes:summary>
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